OBA Professional Development PROGRAM | Original Program Date: March 6, 2024

Whether it’s dealing with the media or emailing a colleague or client, effective communication can play a beneficial role in your work and practice. Done wrong, though, it can result in false impressions, misinformation or reputational damage.

Join OBA Media and Communications Specialist Michael Speers as he guides you through the essentials of successful communication techniques, tips and tricks, including:

• Defining communication goals
• Media training fundamentals
• Developing and honing messaging
• Promoting your brand
• Writing for clarity and purpose

Proper communication is a critical tool for a lawyer to promote their knowledge of an issue, establish their expertise and grow influence. Whether you have previous experience or none, this program will help you enhance your communication skills and prepare you for speaking with the media.

PROGRAM SPEAKER

Michael Speers, Media and Communications Specialist, Ontario Bar Association