OBA PROGRAM | 12:00 PM to 1:00 PM (ET)

A media interview is a great opportunity for a lawyer to promote their knowledge of an issue, establish their expertise, and grow the influence of their firm or workplace. Done wrong, though, it can result in false impressions, misinformation, and reputational damage.

Join OBA Media and Communications Specialist Michael Speers who will take you through the essentials of media training and interview techniques. Topics to be covered include:

· Defining your goals for the interview

· Knowing your audience

· Developing and honing messaging

· Preparing for interviews

· Positive use of social media

Whether you have previous media experience or none, this session will prepare you for when the media reaches out to you. It will pay off for you and your clients

The OBA is committed to serving the whole lawyer from desk to doorstop. This session will help you enhance your professional development and pursue professional excellence.

PROGRAM SPEAKER

Michael Speers, OBA Media and Communications Specialist